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A swaddle either survives a leg kick or it doesn't. This swaddle is sized for the kick.
It measures 47 by 119 cm / 47 in — the size that actually holds. The standard hospital blanket measures roughly 112 cm / 44 in; the gap between that and a full-size wrap is exactly where swaddles come undone overnight. On paper, three inches is trivia. In a dark nursery at 3 a.m., it's the whole argument.
Material. Tanboocel® Bamboo Viscose, blended with cotton and woven into open-weave muslin. Tanboocel® is a branded bamboo viscose made through a closed-loop process — third-party verified, with a lower water and chemical footprint than the generic bamboo rayon most brands quietly label "bamboo." It gets softer after the fifth wash than on day one, the opposite of how cotton ages.
One blanket, many jobs. The newborn swaddle is the first use. Swaddling ends around 8 to 16 weeks, but the blanket doesn't retire — it moves on to nursing-cover duty, stroller shade, burp cloth, picnic layer. It outlasts the swaddle window by years.
When to stop swaddling. The arms-in swaddle ends the moment the baby shows signs of rolling — usually 8–16 weeks. The Canadian Paediatric Society's guidance is firm on this. Past that point, switch to a 0.5 TOG muslin sleep bag (warm nursery) or a 1.0 TOG TENCEL™ sleep bag (everyday nursery) with arms free.
Adjacent products. Once the swaddle phase ends, the natural next step is a 0.5 TOG Muslin Sleep Bag for warm nurseries or a 1.0 TOG TENCEL™ Sleep Bag for the everyday 21–24°C room.
Care. Machine wash cold and tumble dry low. Tanboocel® takes the dryer better than bamboo rayon, with less pilling and shrinkage over time. Don't bleach; iron on low only if you need to.
Safety & certification. Tested to Health Canada's Textile Flammability Regulations, and to CPSIA and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.
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